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HubSpot
Content System
Project scope
Discovery and development of content guidelines and patterns for HubSpot's new Trellis design system.
My role
As the first content designer on the design systems team at HubSpot, I initiated the charge to bring content guidelines to the overhaul of the overall product design system, leading work across team functions.
Activities
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Stakeholder interviews
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Contextual inquiry of internal users
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System strategy
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Guideline and pattern framework and concepts
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Guideline and pattern development
Problem
Strategy
Result
My contributions began with research and impacted strategy, system framework, and overall pattern development.
Work Samples
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