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CV

Ariel van Spronsen

Content Strategy, Design, and UX Writing

Experience

 

Senior Content Designer II, Design Systems

HubSpot | Seattle, WA (remote)

Senior Content Designer

Expedia Group | Seattle, WA

Hairstylist

Boom Swagger Salon | Missoula, MT

Freelance Content Strategist

Seattle, WA and Missoula, MT

 

Senior Content Strategist

POP | Seattle, WA 

Selected Thought Leadership

 

When Product Design Meets Content Design, Customers Win

HubSpot Product Blog

 

Design Systems Leadership Panel

Into Design Systems meetup Seattle

 

Co-Organizer and Speaker

Content Strategy Seattle

 

Don’t call it a comeback: Coming home to content design after a career hiatus

Medium

Education

 

MS Technical Communication

University of Washington

 

BA Urban Studies

Vassar College

Certifications

  • Mastering Design Systems in Figma
    UX Content Collective

  • UserZoom Core Certification
    UserZoom

  • Storytelling and Content Strategy
    University of Washington

  • ​UX Writer
    UX Writers Collective

  • Introduction to Content Design
    Government Digital Service (UK)

  • The Complete Figma Course
    Udemy

  • Essential Airtable
    Udemy

  • Google Analytics
    Google Analytics Academy

  • ​User Centered Design
    University of Washington

  • Information Architecture Institute
    University of Washington

© 2025 ARIEL VAN SPRONSEN

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